From Rags to Riches

Lucio Tan Success Story

Tyron Solee of Millionaire Acts

Lucio Tan was born on July 17, 1934 in China’s Fujian province. His family moved to Philippines, in Naga, where he was a child. He worked his way through college studying Chemistry in Far Eastern University but quit before graduating, set up a business that deals with scrap in the late 1950s and and later on found a job in a tobacco factory where he was tasked to buy leaf tobacco in the Ilocos provinces.

Because of this experience, Lucio Tan started his own cigarette company named Fortune Tobacco in 1966. It was also during this time when his close friend Ferdinand Marcos was newly elected as President. The tobacco business was a success and it expanded introducing a budget brand ‘Hope’ in 1975. By year 1980, Fortune Tobacco was the Philippines’ largest cigarette manufacturer.

In 1977, Lucio Tan acquired from the Philippine Government the then bankrupt bank General Bank and Trust Co. (Genbank) for only P500,000 which was described by many as a sweetheart deal. It was later renamed to Allied Bank.

In 1982, Lucio Tan established and put up Asia Brewery where he used to his benefit, the Marcos ruling that lifted the ban on the establishment of new beer companies. Back then, it was the only brewery allowed to compete with the market leader San Miguel Corp.

In 1993, Lucio Tan secured control of the country’s airline carrier Philippine Air Lines (PAL).

While a lot of articles say that Lucio Tan benefited a lot from tax concessions and privileges that the Marcos Regime gave to him in exchange for a rumored 60% on all his shareholdings, on December 7, 2007, the Philippine Supreme Court affirmed the decision dismissing the state’s sequestration of Lucio Tan’s companies. The court’s decision says that “there can be no question that indeed, petitioner’s orders of sequestration are void and have no legal effect.”

Today, Lucio Tan is still one of the richest person in the Philippines ranking him as second to Henry Sy last year 2008 with a total asset of %1.5 Billion. His Lucio Tan Group of Companies now owns several industries that includes liquor (Tanduay Holdings, Inc. and Asia Brewery), tobacco (Fortune Tobacco), aviation (Philippine Airlines), banking (Allied Bank and Philippine National Bank), real estate (Eton Properties Philippines), and education (Univerity of the East).

Source: huayinet.org

From Rags to Riches

How One Woman Went from

Homeless to Millionaire

In Less Than Two Years

 

Credits Maseena Ziegler, Contributor

 

 

 

In an episode of Sex And The City, the lead character Carrie Bradshaw, once poignantly concluded, “Maybe the past is like an anchor holding us back. Maybe, you have to let go of who you were to become who you will be.”

In extraordinarily different circumstances, in a far cry from the glamorous lives portrayed onSATC, a 21-year-old homeless woman named Dani Johnson, came to roughly the same conclusion, though perhaps, through a more excruciating journey.

She made a meager living as a cocktail waitress in Hawaii, and was living out of her car with just two dollars and three cents to her name and $35,000 in debt. Haunted by a childhood filled with brutal and systematic physical and sexual abuse, she attempted suicide following a cocaine binge – but in that moment, ironically, her life changed forever.

Today Dani Johnson is a multi-millionaire many times over, runs five companies and spends her time jetting around the world, giving back through her various charities.

How she went on to make her first million despite a tortured past and despite being homeless, is the stuff of entrepreneurial legend.

Her story suggests, as Dr. Phil would put it, “It doesn’t matter what your mama did; it doesn’t matter what your daddy didn’t do. Nobody but you is responsible for your life. You are responsible for the energy that you create for yourself.”

This is Dani Johnson’s story.

It was Christmas Eve, 1990.

“I was stoned out of my mind for two months – sleeping with eight different guys. I got to eat only by dating all these people. I realized that I had become worse than the family I grew up in and that was devastating. My mom and dad were drug addicts and I had never seen my parents sober. My childhood was filled with threats and getting beaten daily; week in, week out. My whole life was filled with horror and terror and lies and I vowed that I would never be like my family. And there I was doing cocaine…”

She hated cocaine ‘with a passion’ and recalls that when coke was introduced into the home by her parents when she was a teenager, the violence had intensified and the emotional instability was ‘horrifying’. “They would say one thing and then another thing after 15 minutes.”

That Christmas Eve, she joined other waitresses at the beach on a drink and drug binge.

“I was sweating as I was constantly dancing. I see the coke and I leaned down and I did a line. I remember waking up at 10 the next morning on my beach mat and I am asking everyone for coke. I was walking around saying, ‘Where do I get more of that stuff?’

That day, I would have given my body – I would have become a prostitute for coke and that’s how low I became. I hated everything about myself. I knew my future would never be good. I was suicidal from the age of six. My life was not worth living. There was no chance to turn it into anything better. I was disgusting. I hated how my parents raised us. My life was filled with broken promises and lies and people stealing and people beating me and people hating me and me hating myself even more…”

Fueled by the after-effects of the drug, in an almost catatonic state that morning, Dani decided she was going to end it all. “I started walking towards the ocean and dived underneath the wave.”

A few more moments under, and her life would have ended there – not an unsurprising demise given her circumstances, the coroner and police chief would have quietly concluded.

But as it happened, in that instant, her life changed forever.

‘Almost a Miracle’

“I heard a voice say, ‘Pick up your mat and walk.’’

It felt almost like a miracle to her.

“The feeling of coke left instantly – I wasn’t wanting it anymore. I rolled up my beach mat, turned around and hiked a mile that I needed to in order to get back to my car. I drove 45 minutes to the beach where I was living. And the whole time I was driving, it was as if the left side of my mind was saying, ‘This is not what is intended for your life, you shouldn’t be drinking. There is more to life,’ and the right side was saying, ‘You’re a failure, you’re a loser, you’re filthy; worse than your parents. Drive this car into the ocean.’ This was like a war inside my mind with these voices and I was literally in a trance.

And I have no idea why I chose to listen to that first voice.”

So Dani began to ask herself: What can I do? What do I need to do to get myself out this situation?

“As a cocktail waitress, I was not making enough, so I had to figure out my options.”

She needed $4,500 to be able to afford an apartment but with a small income derived mostly from tips coupled with the island’s high rents, it would take her four months to save enough money.

“I didn’t want to be homeless for another four months. Rent in Hawaii was outrageously expensive and I couldn’t afford plane tickets back to California. I knew no one. I was terrified I would be raped or beaten or kidnapped because there wasn’t any shelter. I was a kid who, between the ages of three to 16, was abused and molested. The emotions were still there. You try to push this back but when you’re homeless, it is at the forefront of your mind all the time and it was terrifying to me.”

That night she fell asleep in her car without any answers but the following day, the proverbial light bulb went off.

“I get this idea. Everything I ever owned was in the backseat of my car. And there was this weight loss program I had purchased long before I was homeless, lying in the back seat. I had used it for a week. I never paid attention to it before. And it just caught the corner of my eye in the sun. It was warped from the humidity. But it was as if this device was talking to me. I picked it up and it was as if this thing was saying, ‘I’m your answer.’ And my first thought was, ‘No, I’m not going to peddle a weight loss program! No way I’m going to do this!’

As if it was beneath me. As if it was sinking to a new depth. And you know, sometimes you have that feeling that you need to do something you don’t want to do?

I turned the box around, saw the manufacturer’s details and called them from the payphone.

I started asking them the question: What is it going to take to carry the product in Hawaii? As it turned out, it would require me to have licensing – and money, that I didn’t have.”

And this is when Dani – given her very scant means – decided to get resourceful.

“I handwrote a flyer [for the weight loss program] but I needed a phone number to advertise so people could contact me – and I didn’t have one. So I picked up the Yellow Pages in the phone booth. You know cocktail waitresses always have coins! So I looked through the Yellow Pages and called a small telecommunications company. And I chatted with this guy for some time, trying to build a relationship. I asked him what the cost of their voice mail service was.

He said to me, ‘Don’t drive all the way to pay for this. Send me a check for $15. Here’s your new number…!’

Dani, of course, was elated – down to her last quarter for that week, she got the break she needed.

“I put up the flyer at the Post Office where everyone in this town went to, and three hours later, not thinking I would get any messages – it was filled with 25 messages. I didn’t know what to do with them!

Long story short, I ended up with 40 checks, totaling $4,000 dollars from people I didn’t even know – that first month!

I called up the manufacturer with an order but they wanted a physical address to send the product and I didn’t have one. So I talked the local liquor store into letting me use their address.”

Dani made a quarter of a million dollars that first year just by selling the weight loss program, was a millionaire by the second year and went on to open up 18 weight loss centers around the country. She sold the business in 1996 – a multi-millionaire.

From Rags to Riches

Hortaleza Success Story

By Tyrone Solee of Millionaire Acts

 

Dr. Rolando Hortaleza, the owner of the local Splash Corporation competing and knocking down multinational brands, Unilever and Procter and Gamble Philippines, is the featured entrepreneur success story today.

In an interview with The Philippine Star last August 2005, Dr. Hortaleza tells about the “bitter taste” of success after carefully assessing that he could not support his wife and their daughter with his income if he practiced Medicine – he dared his fate to become an entrepreneur.

Hortaleza says that success is just a matter of dreaming. In reality, however, dreaming only constitutes 50% of the total picture of success. Aspiration is one thing and materialization of the ambition is another. Let us view another rags to riches entrepreneur as we witness the life story of success of Hortaleza’s Splash Corporation:

In 1985, with a paltry capital of P12,000 (the total cash gifts he and his wife received as their wedding presents), he ventured into repacking acetone and cuticle remover after he paid P5,000 to his cousin in exchange for a special formula for these “chemicals.” Sans sophisticated technology, Hortaleza, his wife Rosalinda Ang-Hortaleza (also a doctor) and an all-around assistant transferred those substances from drums to small. amber bottles using tabo (water dipper) to make their very first cosmetic products under the company name RBH Cosmetics. Inside their two-storey, 500-square-meter house in Valenzuela, their very first products were manufactured.

“Many times, I would siphon acetone and cuticle remover to small bottles. And many times, too, I would accidentally ingest them,” Hortaleza said adding that their first year of business venture earned for them a little over P100,000.

Like all entrepreneurs, Hortaleza was itching to hit it big. Seeing a crown of opportunity in making hair spray in 1987 – because big hair style was the fad then – his company offered a high-quality, low-price alternative to the imported hair spray products. As many a woman used his hair spray, Hortaleza stumbled upon a spray of luck as he earned his first P1 million in sales that year.

It was only in 1993 that their technology became sophisticated. By that time, too, their company name had metamorphosed into other names – from Hortaleza Cosmetics in 1986, it was renamed Splash Cosmetics in 1987, Splash Manufacturing Corp. in 1991, until it became Splash Corp. in 2001.

To date, Hortaleza’s company is worth billions courtesy of its three arms – local distribution and international distribution of Splash and retailing (HBC). From acetone, cuticle remover and hair spray, his company now processes and distributes soap, lotion and exfoliating products like Extraderm, Skin White, Maxipeel and Biolink. From three people working f or Hortaleza Cosmetics in 1985, the company has 1,600 employees now with the inclusion of 40 Indonesians who are employed in his factory in Jakarta, Indonesia.

More than a success story, Hortaleza would like to believe that theirs is a story of hope, a story of humble beginnings. There were times, he said, that instant capital was hard to come by so he resorted to informal channels like borrowing from the Chinese community. At one point, he borrowed from loan sharks just to see his business through.

“I always believe that at the end of the day it will always be people issue. As long as you’re surrounded by passionate people, you can make sure that your endeavor will take off,” he said, adding that their faith in God is the tie that binds all actions of their company.

You can buy technology. You can buy or build structures. But you can’t buy passion and loyalty. Hortaleza is very thankful he didn’t have to buy determination and dedication from his people. For he practices what he preaches, Hortaleza’s people are all wired up to think and act that what they’re doing is for the betterment not only of themselves but of their country.

“The pursuit to succeed should not be taken as an end but rather as a means to the end. We run after profit to sustain life. We bought equipment and nourished ourselves. It’s about time we contributed to the society,” he philosophized.

Relating well with people is one of Hortaleza’s unwavering armor to feel the pulse of the masa. This trait of his is the reason there’s no labor union in his company. What’s the need for one when, in fact, Hortaleza is within arm’s reach of his employees? He is also very concerned about his suppliers, he put up World Partners Bank so accredited clienteles of Splash can enjoy “partnership of equals” when they do their financing transaction with the bank.

“I’m jologs. I play basketball with them. I sit down and eat with my employees in the factory and we tell each other stories about anything under the sun. I listen to their problems,” he said. Most of his employees call him Kuya, a term that does not alienate them from him. He and his wife also stood as principal sponsors in the weddings of their employees. Even his children – two boys and two girls who go to Ateneo and Poveda – are so grounded they spend time with their employees very often.

Even as a young kid, Hortaleza recalled, he has always been maka-masa. “For one thing, I grew up in a below-middle class community in Sampaloc.” At the age of 10, he would bring lunch to the employees of his parents in their small retailing business called Hortaleza Vaciador where, after school, he would help by sharpening nippers, pushers, scissors and cutters.

Now that Hortaleza’s company has grown big and has weathered the storm posed by competing against multinational skin care brands (Splash is the No. 1 skin care product in the Philippines and No. 6 in the international market, the only local company in a pool of international brand names), many companies want to buy them out especially now that they recently launched “neutraceutical” products like flavored virgin coconut oil and ampalaya tablets.

But Hortaleza said he’s not selling his company because it is the flagship of the Philippines when it comes to skin care products, a domain dominated by North America and Europe.

Truly, Dr. Rolando Hortaleza is another epitome of a rags to riches entrepreneur story. He has proved that with the right goals and actions towards those goals, competing with bigger companies is definitely possible.

Salute towards more success Dr. Hortaleza!

From Rags to Riches

Manny Pangilinan’s Life Success Story

credits by Tyrone Solee of Millionaires Acts

 

I would start featuring success stories of famous entrepreneurs and leaders to serve as inspiration to others. Today, I will feature the life story of the highest paid Philippine Chief Executive Officer Manny Pangilinan, the CEO of the most profitable company and the largest company by market value – Philippine Long Distance and Telephone Company or PLDT, the Philippine’s pioneer in telecommunications.

His life story came from his speech during the Ateneo Graduation last 2006 where he himself studied. During his speech, he narrated his own rags to riches story in three journeys from being a student to eventually becoming a corporate magnate. Let’s learn from him and be inspired.

This day of academic ceremony must be a day of touching, personal memories. It is also a day to pause, and give honor and praise to your parents and to the good Lord for the grace to be at this place, at this time. While all of us may be seated, we’re actually standing on their shoulders, proud and thankful. Your years in college were a journey of discovery and preparation, a discovery of yourself and the gifts bestowed upon you. You’re now about to commence a new journey, of becoming an adult, of finding your place in society, of starting a future. Today, I’d like to share with you my own journey, as I traveled from being a student, to being a professional manager and an OFW, and now, an entrepreneur and corporate activist.

First part of the journey: A Student

The first part of my journey begins with my family. My lolo (grandfather) started as a public school teacher in Pampanga and Tarlac, rising through the ranks to become superintendent of public schools and, eventually, secretary of education. My dad began his career as a messenger at Philippine National Bank, and retired as president of Traders Royal Bank, one of the larger banks in the ’80s. During my elementary years, I had ten centavos to buy a bottle of Coke, five centavos for crackers, another ten centavos to take the bus home from San Beda in Mendiola, which I made sure I wouldn’t lose, otherwise I would have walked home. In college, my weekly allowance at the Ateneo was P10, and that included my jeepney fares. I have a lot of classmates who have cars and others even have their own drivers. They were lucky. Someday, I said to myself, I will reach all those. My scholarships in both San Beda and Ateneo were only my lucky charms.

In late 1965, as my own graduation was approaching, I had come home from the Ateneo one Saturday afternoon, and spoke with my dad about taking an MBA in the States. I was met with silence, which meant there wasn’t enough money for an education abroad, that if I really wanted it, I had find a way myself. Fortunately, Procter & Gamble was offering a rare scholarship to the University of Pennsylvania’s Wharton School. It was a national competition. I entered-and won. For three generations of my family, life meant coping with challenges despite modest means, relying on God-given talent, hard work and a passionate determination to succeed.

Second part of the journey: A professional manager

Let me now turn to the second part of this journey. After two years in Philadelphia, I returned home, hopeful about landing a managerial position in a large company. I struck out at first bat. My benefactor, Procter & Gamble, turned down my application. So I ended up taking the first job I was offered, as executive assistant to the president at Phinma for P1,000 a month. Without any job experience, we can’t be choosers, right? Grab the first decent job that comes your way, immerse yourself in work, and soon, you’ll find the right job, or it will find you.

After six years with Phinma, I decided to work abroad. There were the usual reasons: the glamor of being an expat in Hong Kong, the stifling staleness of my local career but, more importantly, I needed to find myself, to prove that I can stand on my own and succeed. The warmth of family ties, the comfort of an extended family system so embedded in our society were indeed beguiling, but I wanted to assert my independence.

I was recruited by Bancom International, a Philippine investment bank based in Hong Kong. It was a stimulating experience. I learned the dynamics of international finance from my Chinese colleagues, not from the Filipino executives. Thereafter, I was seconded to a joint venture investment bank with American Express. I had expected to be appointed CEO of that new bank, but wasn’t. While disappointed and even depressed, I soldiered on and, sure enough, this venture failed inside of two years. A huge dilemma confronted a young man of 30 years: return to Manila or stay with AMEX? I decided to remain a soldier of fortune in Hong Kong. Why? Because after this setback, I wanted to prove something to myself. I felt I had to prove to AMEX the Filipino can. Indeed, after four years with AMEX, I received a phone call from my boss in London. He said, “You’ve outgrown Hong Kong and are now ready for London, and to fast track your career.” After reflection, I politely said, no. I’ve proven the point to myself and to AMEX, and that had been enough. Besides, I felt Asia is my home — and so it shall be.

Third part: An entrepreneur and corporate activist

The third, and final part, starts with First Pacific. Whilst working in the region, I met some clients – foremost being Anthoni Salim – who were willing to support my idea of a regional banking and trading business. With their help, I founded First Pacific in Hong Kong in 1981. I started out with only six people, on 50 square meters of office space, and little capital. Now, the companies that constitute First Pacific have sales of $5 billion, with more than 60,000 employees across the region. But I won’t tell you about our successes at First Pacific. Instead, I’ll describe our failures – some of which indeed became total failures, but some of which we turned around and made a success.

In 1989, we were negotiating to acquire Hanimax, maker of middle to low-end cameras based in Sydney, Australia. I took the overnight flight to Sydney from Hong Kong, confident that when I arrived the following morning, a letter from an international bank approving our financing would await me. But lo and behold, it was a letter of disapproval. So there I was in Sydney, committed to purchase Hanimax, but without enough money to complete it. Providentially, there was a competing bidder who sought to take us out of the race by offering a sum of money. That practice is called “greenmail.” Our gambit won $7 million that day when we had no cards to play. But there’s a sequel to this. Buoyed by confidence – perhaps overconfidence, even hubris – we were off to the races again, and decided quickly to buy another company. This was Tech Pacific, Australia’s largest distributor of computer products. It was indeed a large company with sales in excess of a billion dollars! Well, it was a disaster. It took us three years, and enormous pain and effort, to turn its fortunes around. I fell sick from stress and anxiety and, on several occasions, contemplated resigning. But we stood to our tackle and, after those three years, Tech Pacific is now Asia’s largest distributor of computer products.

In 1998, I came home, after 22 years abroad – after what father (Roque) Ferriols often calls “the days of wasted youth.” When we invested in PLDT seven years ago, we faced the massive task of repair and renewal. Critics told us that we couldn’t change the culture of monopoly, that misdemeanors in PLDT couldn’t be eradicated, that our fixed line business had no future. But we made the tough and unpopular decisions at PLDT. Like reducing the number of employees from 14,000 to 9,000. Like changing dubious practices and encouraging honesty and transparency. Like converting the mindset of bureaucrats to that of innovators and entrepreneurs. Decisions about people are always difficult for us because First Pacific is an Asian company with Asian values. But head count reduction was critical for PLDT to survive.

Now that PLDT has recovered, and is now the most profitable company in the country, my confidence in the Filipino’s ability to succeed has been absolutely affirmed. In fact, despite the downsizing I mentioned earlier, we now have more people under our wings – about 19,000 – simply because PLDT is now a different company. And to most of you who might be familiar with Piltel or Talk N’ Text – it was a company in extremis. I’ve had to tell creditor banks that Piltel could not pay its debts – the first time I’ve done that in my life. My officemates told me to close Piltel. I didn’t agree. I believed that the cellular frequency it owns, as well as its brand, are potentially valuable, as they have become today. Also, I did not want to imperil the financial health of local banks to which Piltel owed much.

After five years of rehab, Piltel’s return to profitability has been close to supernatural. It is now the country’s most profitable company – after PLDT and Smart. Finally, some of you have raised with me the question – is business bad? Let me respond by saying, business is not all bad. It is people – some people at least – that may make business bad. No business can prosper in the long term without the right values. The best performing companies are those that manage their businesses which meet ethical standards. Transparency, accountability, integrity, discipline – all these good governance principles – must permeate every policy, every process, of the company, as they do at First Pacific and PLDT.

Closing:

Thefore I close, I’d like to make a personal request. I’d like to ask each of you a favor. Give me bragging rights. Do something great. Sometime in the future, I want to hear some incredible thing you’ve done. And I’d like to brag that I spoke at your graduation. In return, I offer you a few more pieces of advice. Keep it real. Stay true to what’s best in yourself, to the best of your experience here at the Ateneo. Trust your instincts. Believe in yourself. Engage in sports, you’ll need it as you age. Make art, or at least, value it. Be brave. Be bold. Find something that moves you or pisses you off, but do something about it. You have a voice, speak up. Take a stand for what’s right. Make a change. You may not always be popular, but you’ll be part of something larger and greater than yourself. Besides, making history is cool, isn’t it? But I also want to offer a warning: you will meet people who’ll entice you to compromise your principles. They’ll try to seduce you and distract you with money, power, security and perhaps, most dangerously, a sense of belonging. Don’t let them; it’s not worth it. You can have genuine values and still get that job. You can have a conscience and still make money.

Let me send you off with one final thought. I was born poor, but poor was not born in me. And it shouldn’t be born in you either. You can make it. Whatever you may wish to do with your future, you can make it. It gets dark sometimes, but morning comes always. Suffering breeds character. Character breeds faith. In the end, faith will not disappoint. You must not disappoint.

by Tyrone Solee of Millionaires Acts

Multi-Level Marketing

What I’m getting ready to share with you on the next few pages is simply just pure GOLD. And don’t take any of this lightly…there are REASONS why people succeed and people fail and the reasons are based upon fundamental principles that apply to each and every single one of us.

We all have the same opportunities and information available to us regardless of our financial situation, education and backgrounds. The difference is taking ACTION.

Two people could be reading this right now…one reads it and doesn’t take any action at all and makes excuses as to why it can’t be done: “It’s a scam.” “If it were true, EVERYONE would be doing it!” “It’s too much hard work.” Needless to say, these guys FAIL and the funny thing is…they CONTINUE to complain and make excuses for themselves and their current situation and wind up blaming other things except themselves. I’m sorry to say this…but that’s just pure INSANITY!

On the other hand, another person takes the information I’m sharing and RUNS WITH IT and although they don’t create a million dollars the next day, they eventually reach their goals and DREAMS in life. Why? Again, they are essential principles that govern true success and if taken action upon, will reap the results that come with applying such knowledge. So enough of the rant, what areas do you need to be taking care of? I’m glad you asked.

Here are the six areas you NEED to be taking action on right now to set yourself on the true path of success:

1. Mistakes: Embrace mistakes and learn from them. You need to have the ability to look at your mistakes and find out what has gone wrong. You should see each ‘Mistake’ as a stepping-stone to your success. Remember Thomas Edison? Man, that guy tested thousands of different materials before finding a suitable filament for the incandescent light bulb. Each ‘Mistake’ brought him one step closer to the end result.

So instead of going “Woe is me…I’ll NEVER learn this!” or “This business is a scam, I quit!” It’s way better to pick yourself up and TRY AGAIN. By now you’re probably saying “Well, What if I try again and it doesn’t work?” All I can say to that is you got an education. You know what DOESN’T work and the next time you attempt the same thing…you’ll do it differently and therefore reap different results. By far, EDUCATION whether it be bought, taught or absorbed through experience is the BIGGEST money-making practice you could ever have in your arsenal…I’m not kidding you. In other words, instead of getting frustrated with your supposed ‘Mistakes’ and ‘Failures’…GET EXCITED because you’ll learn, have breakthroughs and experience many ‘A-ha!’ paradigm shifts as a result of them occurring.

2. Acceptance: When something good or bad happens, you have to be able to accept it and move on. You will never get anywhere if you’re always wondering what could have happened if you hadn’t done this or if you had done that.

For example, you spend hours following up with a hot prospect only to hear that your business isn’t for them. Instead of crying over spilled milk and thinking “I should’ve done this.” Or “I could’ve said that.” Just accept it because it’s REALITY. The more time you spend punishing yourself for events that have already happened and are no longer in your control…the more time is being wasted on what you could be doing…which is building your business! You have to learn to accept the good with the bad and vice versa…so toughen up! It’s for your own good!

3. Confidence: This is a very important yet tremendously overlooked area. You need to have total and utter confidence in yourself. Know beyond a shadow of a doubt that everything you do will always work out for the best, no matter what happens.

I’m truthfully AMAZED at the sheer amount of people out there who have the true desire to be Entrepreneurs and are putting up content on the Internet to market their businesses, but simultaneously they are wasting their time and are literally shooting themselves in the foot because they are saying this or that with NO REAL CONVICTION. Marketing like that is WEAK and it’s with very little wonder why they are not attracting leads and cash flow into their businesses…

4. Constant Learning: You should always be in a state of learning, keeping an open mind to new concepts and strategies. Never ever stop learning and continue to buy new books, courses, CD’s, attend seminars, webinars, etc…even if you THINK you know it all, because you NEVER will. Look, the amount of knowledge you have is directly correlated to how much you’reearning right now. I don’t care what anyone else says. If you REALLY want to make a million dollars, then get up off your butt and LEARN how to do it! It’s literally that simple yet time and time again people rely upon their company, their product, their system, their upline and even their coaches for success. It’s a nice idea and believe me, I used to think like that but I’m letting you know right now…YOU and YOU ALONE are responsible for learning and executing on the information that will give you the results you are seeking…period.

5. Asking The Right Questions: Asking the right questions will get you the right results. All day long we’re thinking. What is thinking? All day long we’re asking ourselves QUESTIONS. That’s what initiates thinking is a question. The problem is, most people ask themselves very crappy questions: “Why am I so poor?”, “How come he makes $50,000 a month and I can’t even make that in a year?”, “Why am I so stupid?”, “Why can’t I afford to buy this course?”…you get the point. For goodness sake, CHANGE the question: “What actions can I take to become wealthy?”, “How can I make this better?”, “How can I get my hands on this course?”, “What can I do to learn this?”…do this and you will EMPOWER yourself to a new way of thinking.

6. Helping Others: The more people that you help to become successful, the more successful you will become. NEVER approach business with only YOU in mind. I know this sounds weird, after all…aren’t we all in business to make money to improve OUR lives? That’s a good question and I can answer it by saying this: “What goes around, comes around.” It’s so cliché but it’s true. You probably have already discovered that the universe responds in kind to how much we give or contribute.

Many times people have fallen victim to the ‘Me, Me, Me!’ mentality forgetting that business revolves around the most important thing of all…OTHER PEOPLE. People are smart, the moment they feel that you’re only in it for yourself or if you come across as being selfish or as a blow-hard…they’ll go somewhere else. Always look for ways to help people; everything you do should be a win-win situation. You do this and you’ll be riding the waves of success in a very short period of time. One more thing…I encourage you to regularly donate a percentage of your income to charity.

On A Final Note… I really just want to impart you this…you need to know what to spend your money on to make sure you don’t spend it all on useless stuff. Become clear on the difference between an asset and a liability.

Author of Rich Dad Poor Dad, Robert Kiyosaki gives a very simple explanation of the two:

1. An asset puts money in your pocket.

2. A liability takes money out.

If you haven’t read Rich Dad Poor Dad already, I highly recommend you pick up your own copy. Assets are things that make you money, like a profitable network marketing or direct selling business. Liabilities are the things that cost you more money than they make you, like a car or owning a boat. Now I’m not saying that you should not buy all those luxury items like sports cars, yachts and big TVs (I know I love those things), I’m just saying to make sure you have the assets to back up your lifestyle. If you can really establish a HABIT with what I’ve handed over to you in this chapter and truthfully take to heart this knowledge, I can promise you that you can change how you think and behave TODAY even if you’re not making $50,000 a month yet.

Get this down my friend, because if you do…that type of money is often not too far away… (Source by: Coach Eduard Reformina)

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MLM in Philippines – What Is Attraction Marketing?

Kung matagal tagal ka nang nasa network marketing industry, malamang ay alam mo na na isa sa malaking problema ng mga networkers ay kung paano magkakaron ng maraming prospects at kung paano makakapag recruit ng downlines.

Ang karamihan  ay nahihirapang makapag recruit gamit ang mga old schools prospecting techniques tulad ng mga:

• Prospect listing and bugging your friends and relatives to join your business
• talking and dragging strangers to opportunity meetings (Pusakalan)
• Printing flyers and placing cards on car windshields
• Putting stickers on bus, Taxi and Jeepneys

Sa panahon ngayon, ang mga methods na ito ay considered ‘dinosaur’ prospecting methods. Sasayangin mo lang ang oras at pagod mo kung gagawin mo padin ito dahil hindi na effective ang mga techniques na ito.

Ang tanong ay paano masosolve ng Attraction Marketing concept ang mga problemang ito.

Una sa lahat, ang attraction marketing ay isang concept na kabaligtaran kung ikukumpara sa mga karaniwang itinuturo ng karamihan.

Sa attraction marketing, di mo na kaylangang alukin lahat ng taong makakasalamuha mo.

‘Di mo din kaylangan na hikayatin ang mga kakilala, kaibigan at kamag anak mo na mag join sa business mo.

‘Di mo din kinakaylangan na kumbinsihin yung mga taong negative or hindi interesado sa networking

Ang mga ilan sa matututunan sa attraction marketing ay…

• Kung paano mo magagawa na ang prospect mo mismo ang maaatract sayo ng parang magnet.

• Paano mo magagawa na ang kakausapin mo lang ay yung mga tao na interesado sa inoofer mo

Pero isa sa kailangan mong maintindihan ay sa attraction marketing, may mga bagong skills, strategies at principles kang kailangang aralin.

Kaya kung gusto mo talagang matutunan ang attraction marketing, kailangan na open minded ka at willing ka talagang matuto ng mga bago.

(After all, the mind is like a parachute – It only works when it is open)

The Network Marketing has changed since the internet  emerged. Napaka skeptic na nang mga prospects ngayon dahil araw araw na silang tad tad ng mga advertisements at spams na may mga linyang…

“Join The Best Opportunity”

“Pioneering Company Be The First Millionaire”

“Extra Income 2-3 Hours Per Day 50,000 per Month” etc. etc.

Ang ilan pang advantage ng Attraction Marketing ay:

• You will learn how to brand yourself as an expert in the network marketing industry. Let’s face it  –  the network marketing industry has a negative connotation dahil sa mga cheap at annoying tactics na ginagawa ng karamihan.

• With attraction marketing you will learn how to become the hunted instead of the hunter. Di ka na ulit hahabol at mangungulit ng mga prospects dahil ikaw na mismo ang kokontakin nila para mag-join sayo. Sa madaling salita, your prospects will like you, respect you and trust you enough to want to sign up as your downline.

• Pinaka importante sa lahat, you will learn how to generate endless leads prospects. Karamihan sa mga taong nag jojoin sa network marketing ay huminto na lang or nag quit  na lang dahil naubusan sila ng mga taong kakausapin at aalukin ng kanilang opportunity. Maaaring nakausap at naalok na nila lahat ng kakilala nila at hindi na nila alam kung ano ang susunod na gagawin nila. With attraction marketing, you will learn internet marketing methods to generate prospects for you in autopilot kahit natutulog ka. Di ka na ulit magkaka problema na mauubusan ka ng prospects at di ka na mauubusan ng mga taong iiintroduce sa business opportunity mo.

May nag email sakin kahapon at nag tanong kung mag wowork daw ba talaga ang Internet Attraction Marketing? Ang sagot ko: Only if you Study it and Apply it!

Learn attraction marketing kung desedido ka na iaaply mo lahat ng matututunan  mong mga strategies at kung committed ka talagang maging successful. Don’t learn it if you are not willing to go “all the way” in your network marketing business! Make sure you will TAKE ACTION! (Source: Eduard Reformina)

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“KUROT  O  DAKOT”

(Hindi ako ang sumulat ng article na ito, nabasa ko lang) 

Kurot or Dakot? The Chinoy Businessman Principle

Ano ‘yung Kurot Principle? Ay, ang ganda nitong Kurot Principle na ito. To better understand this, I will tell you a story of a person na balak bumili ng cellphone worth P1,000. Nagkataong mayroon siyang P100,000 na savings. Puwede ba siyang bumili ng cellphone? Puwede, kasi yung P1,000, kurot lang ‘yon sa kanyang savings. May pangalawang taong balak bumili ng cellphone. Ang bibilhin niya ay worth P1,000 din. Mayroon siyang savings sa bangko na P1,000. Bumili siya ng cellphone. Anong tawag dun? Dakot na ‘yun! Dinakot lahat ang pera niya! May pangatlong tao, balak bumili ng cellphone, pero walang savings. P1,000 lang naman ‘yung bibilhin niya. Bumili siya. Anong tawag ‘dun? Utang na ‘yun! Ang tanong: ano’ng prinsipyo ang ginagamit mo sa buhay mo? Kurot, dakot, o utang? Magtataka pa ba tayo kung bakit tayo naghihirap o baon sa utang? Ang gagaling nating dumakot! Ang gagaling nating umutang! Gusto mong yumaman? Starting today, matutong kumurot. Kapag may bibilhin, dapat kinukurot lang! Nagkakaintindihan ba tayo? Kapag ginawa mo ito, pangako, yayaman ka. Pag-aralan nating muli ang mga pinakamayayaman sa Pilipinas, ang Chinoy. Again, bakit sila mayayaman? Ang gagaling nilang… kumurot! Tayo ang gagaling nating… dumakot! Sasampolan kita…

————————–——— Pinoy vs. Chinoy Businessman ————————–———

May dalawang negosyanteng nagsimula ng kanilang negosyo, isang Pinoy at isang Chinoy. Ang capital nila pareho ay P100,000. Sa unang buwan, si Pinoy, kumita ng P10,000. Ano ang iniisip bilhin? Cellphone. Si Chinoy, kumita rin ng P10,000. Ano ang gagawin niya? Idadagdag niya sa puhunan. So magkano na ngayon ang puhunan ni Chinoy? P110,000! Si Pinoy, P100,000 pa rin, pero may bago siyang cellphone. Ang ganda! Ituloy natin. After a few months, maganda ang takbo ng negosyo. Si Pinoy kumita ng P50,000. Ang Pilipinong may P50,000, ano ang balak bilhin? Bibili siya ng home theater, DVD, at LCD TV! Si Chinoy, kumita rin ng P50,000. Anong gagawin niya? Idadagdag uli sa puhunan niya. Magkano na ang puhunan niya? P160,000 na! A few months later pa, ang Pinoy kumita ng P150,000! Ang Pilipinong mayroong P150,000, ano ang balak bilhin? Second-hand na kotse o pang-downpayment sa bagong kotse. Ang Chinoy, may P150,000. Ano’ng gagawin niya? Idadagdag sa puhunan! Magkano na ang puhunan niya? P310,000! Buwan-buwan, si Pinoy kumikita. Dagdag siya ng dagdag ng gamit. Magkano ang puhunan niya? P100,000! Si Chinoy, buwan-buwan kumikita. Ano ang ginagawa niya? Dagdag ng dagdag sa puhunan niya. One day, Chinoy was able to save P1 million! So ginawa niya, he approached one supplier and said, “Supplier, kung bibili ako sa‘yo ng worth P1 million, bibigyan mo ba ako ng discount?” Hulaan mo kung ano ang sasabihin ng supplier. “Of course, ang dami mong bibilhin, kaya bibigyan kita ng additional 5% discount!” Ngunit naisip ni Chinoy, “Hindi naman yata maganda na sa akin lahat ang 5%. Ang gagawin ko, bibigyan ko ang customers ko ng 3% discount at sa akin na lang ‘yung 2%.” Ibig sabihin, bababa ang presyo ng kanyang mga ibinebentang produkto. It just so happened na magkatabi ang tindahan ni Chinoy at ni Pinoy. Pareho sila ng mga produktong ibinebenta. Given the situation, kanino kayo bibili? Kay Chinoy, because it’s cheaper. Ano ang mangyayari sa negosyo ni Pinoy? Malulugi na. Kasi mas mahal ang kaniyang produkto. Ano ang gagawin niya? Ibebenta niya ‘yung kotseng nabili niya ng P150,000. Sino ang bibili? Siyempre, ang maraming pera, si Chinoy. Tatawaran pa ni Chinoy ang kotse ng P80,000. Dahil gipit na si Pinoy, kahit palugi ay ibebenta na rin niya. Si Chinoy ngayon ay nagkaroon ng kotse na murang-mura lang! After a few months, mauubos din ang P80,000 ni Pinoy. Ano ang susunod na gagawin ni Pinoy? Ang home entertainment niya ay ibebenta na rin. Magkano? P20,000 na lang. Sino ang bibili? Si Chinoy. Darating ang araw na pati ang cellphone ni Pinoy ay ibebenta na niya. Magkano niya ibebenta? P2,000 na lang! Isang araw, magsasara na ang negosyo ni Pinoy. Ano ang gagawin niya? Malamang, magtatrabaho na lang siya kay Chinoy. Ito ang kuwento ng bansang Pilipinas! Naalala mo pa ba noong araw, mas mayayaman ang mga Pinoy kaysa sa mga Chinese. Bakit nagbago? Ano ba ang problema natin? Dakot kasi tayo ng dakot! Sila, kurot lang ng kurot! Mayroon kaming naging participant before na nagsabi, “Sir, hindi naman totoo ‘yan! I know a Chinoy, he drives a BMW. That’s a P5 million car! Kurot ba ‘yun?” Malamang kurot ‘yun! Noong binili niya ‘yun, mayroon na siyang P100 million na savings! So kurot lang ‘yun! Nandiyan ka pa ba?

————————–– Isang Kahig, Isang Tuka ————————––

Saan ka makakakita ng mga taong isang kahig, isang tuka? Saan? Sa squatters area? Magtigil ka! Gusto mo’ng makakita ng mga taong isang kahig, isang-tuka? Sa Ortigas, sa Makati, may makikita ka. What do I mean? Kapag hindi ka sumuweldo ng isang buwan, mabubuhay ba ang pamilya mo? Kung wala kang credit card, kung mawalan ka ng trabaho ngayon, ilang araw ang aabutin para mabuhay ng matino ang pamilya mo? Kapag nawalan ka ng suweldo, patay ka! Ang mga Chinoy, kahit hindi muna kumita o magnegosyo, mabubuhay ng maganda. Bakit po? Kasi many years ago, kumahig sila ng kumahig at tumuka lang konti. Kaya marami sa kanila ngayon, tuka na lang ng tuka. Maraming Pinoy, kapag hindi tayo kumahig, wala tayong tutukain. Ito ang masakit–sometimes, kahit matanda na tayo, kahig pa rin tayo ng kahig. Gaano karaming Pilipino ang 60 years old na ay trabaho pa rin ng trabaho? Puwede ba, simula ngayon, kumahig ka nang kumahig at iwasan munang tumuka. I-deprive ang sarili ng kaunti. Ang pinakamasakit sa lahat ay ito–one day, you want to work, but you cannot work. You are already old. Why? Nagpakasasa ka kasi noong bata ka pa. Inubos mo na lahat ng lakas at kalusugan mo sa bisyo. Tanong: Masama ba’ng bumili ng mahal? Sagot: Hindi! Basta kinukurot lang! Kapag nakakita ka ng kasamahan mong naka-Nike shoes, huwag mong husgahan kaagad iyong tao! Malay mo, kinurot lang niya iyon. At the end of the day, what is happening to other people is not important. What’s more important is what is happening to you. The Bible says in 1 Thessalonians 4:11, “Make it your ambition to lead a quiet life. You should mind your own business and work with your hands, just as we told you.” Tinamaan ka ba or natuwa ka ba gaya ko? i-SHARE mo din sa iba para tamaan din or matuwa din sila. Malay mo, kailangan lang nila marealize ang mga bagay na’to. Isang pindot lang, nakatulong ka ng hindi mo sinasadya.

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